For Coinbase’s “New Day One” keynote and the launch of its product Base, I contributed as an animator, producing a comprehensive set of motion assets and visual content for both virtual and in-person experiences. Guided by the established design system, our animations formed a consistent visual language that carried the keynote narrative forward, supporting each speaker and transition with rhythm and clarity.
Guided by the established design system, our animations formed a consistent visual language that carried the keynote narrative forward, supporting each speaker and transition with rhythm and clarity.
Deliverables:
Design
Animation
Challange
The goal was to preserve the brand’s core identity while translating its visual language from small digital interfaces to a large stage environment, creating a cohesive, immersive, and engaging experience for the audience. During the early stages, I explored pattern-based animation and distortion techniques to evaluate how motion could communicate visual information clearly while avoiding unnecessary distraction.
Credits:
credits
